AMFAM Models Make Their Biggest Statement Yet with Charity Backed T-Shirt Line
[intense_hr size=”large” accent_width=”30″ accent_height=”3″] By Olivia Pentell | Impressionist

Popular online fashion lifestyle publication, All My Friends are Models (AMFAM), has paired up with Aussie fashion retailer, General Pants Co. to craft a series of tees designed by fellow model friends, Cheyenne Tozzi, Cat McNeil, Elyse Taylor, and Abbey Lee. Cool, right? It gets cooler.

A percentage of all retail proceeds will go to each model’s charity of choice. Go, models! This humble yet stylish nature of the cause pairs ever so pleasantly with the whole focus of All My Friends are Models. For, if you don’t know, it is all about “humanizing beauty” instead of flaunting or exploiting it.

The website is run by a group of model buddies and pals who seek to use their media leverage and knowledge of the fashion world to both emphasize and educate those interested in the life of models and fashion influentials, breaking down stereotypes and seeking a rebirth of fashion journalism in a new, holistic, down-to-earth, yet enlightening manner.

AMFAM covers lifestyle advice, fashion tips, and exclusive interviews from an honest, insider perspective. Check out the AMFAM x GP tees below, set for retail at $59.95 each, on sale now in stores and online at generalplants.com.au.

The Charities:
Cheyenne Tozzi Tee: Zambi Wildlife Retreats (animal rescue)
Cat McNeil Tee: Soroptimist International (pro-women global volunteer movement)
Elyse Taylor Tee: The Wayside Chapel (charity and parish-mission of the uniting church in australia)
Abbey Lee Tee: Olivia Newton-John Foundation (cancer awareness)