Givenchy Moves from Versailles to Court-side
BY OLIVIA PENTELL
Givenchy’s latest fashion film by creative director Riccardo Tisci uses familiar models in a not-so-familiar setting. That being said, we at the Impression dig it.
The video ad takes place in what appears to be a wealthy estate, lavish with oriental carpets, glistening chandeliers and – a pinball machine?
Yes, that’s right. Many recreational aspects are integrated into this video – from basketball, to popping wheelies on a bicycle, to even some jumprope action by none other than Victoria’s Secret babe and top angel, Candice Swanepoel.
Some models even rock the classic Givenchy jeweled runway makeup while horsing around in this palace playground. The juxtaposition between classic elegance and urban activity is wonderful, and truly keeps this ad lively and intriguing. Take a peak at the 30 second teaser below, and be sure to stay tuned for the full campaign – we hope it’s a slam dunk!
Directors | Mert Alas & Marcus Piggott
Models | Candice Swanepoel, Frankie Rayder, Jamie Bochert, Mariacarla Boscono, Filip Hrivnak, Alessio Pozzi, Lucas Cantao
Stylist | Carine Roitfeld
Hair | Sam McKnight
Makeup | Lucia Pieroni