The Impression’s Ongoing Series Spotlighting Fashion’s Leading Creative Agencies
By Kenneth Richard | The Impressionist
Project that Impressed Us
H&M’s collaboration with Maison Martin Margiela.
While the house of Masion Martin Margiela had a strong designer presence and history of fashion shows, the label had never put a face in front of the brand nor advertised, thus, had a finite visual identity to parlay off of. MP Creative developed a visual identity for the house off the runway with a 360 degree launch strategy which included print, packaging, fashion films, digital, windows, and guerrilla marketing.
A few of their clients*
Diane Von Furstenberg
Vogue Homem Japan
*not all clients may be currently engaged