Since 1964, Pirelli calendars have graced the walls of garages worldwide and this year the team enlisted Steven Meisel along with Carine Roitfeld to bring their 42nd calendar to life and of course promote tire sales.

Featuring Gigi Hadid, Joan Smalls, Adriana Lima, Raquel Zimmerman, Natalia Vodianova, Isabeli Fontana, Sasha Luss, Anna Ewers, Carolyn Murphy, Cameron Russell, Karen Elson, and Candice Huffine, the dynamic duo of Meisel and Roitfeld sought to modernize the pin-up. Elson plays the 40’s siren; Luss is the sexy sailor, and Vodianova the bathing beauty.

The launch of the calendar also kicks off  “Forma e Desiderio – The Cal Collezione Pirelli,” an exhibit at Milan’s Palazzo Reale from Nov. 21 to Feb. 19, which will display images from Pirelli’s calendar archives lensed by 33 different photographers. All who obviously love . . . tires.

[slideshow_deploy id=’73985′]

Photographer |  Steven Meisel
Stylist | Carine Roitfeld
Hair | Guido Palau
Make-up | Pat McGrath
Models | Gigi Hadid, Joan Smalls, Adriana Lima, Raquel Zimmerman, Natalia Vodianova, Isabeli Fontana, Sasha Luss, Anna Ewers, Carolyn Murphy, Cameron Russell, Karen Elson, Candice Huffine