Casio Unleashes An Inner ‘Wild’ in New G-Shock S Series Spring 2015 Campaign
[intense_hr size=”large” accent_width=”30″ accent_height=”3″] By Olivia Pentell | Impressionist

Innovative ad agency, Berger & Wild serves up the steam in Casio’s new line of watches geared towards “the influential fashion forward woman” who seeks a sportswear inspired, yet femininely modern watch, in their latest Spring 2015 film and ad campaign for the Casio G-Shock S Series.

Here, Casio highlights Danish model, Josephine Skriver in the ‘bare necessities’ (and let’s be honest, that’s really all she needs!) Skriver brings the heat in a black bikini top and leggings, looking fresh out the shower and dripping in Casio. The video consists of black and white film with the occasional neon light leaks, giving the ad a classic yet more modern and playful feel.

The Casio G-Shock S Series flaunts shock, magnetic, and up to 200m water resistance with EL backlight and Afterglow, equipped with flash alerts and alarms, as well as a full auto-calendar programmed until the year 2099. Looks like you’re in it for the long run here, ladies! The watches also come in floral and camo prints, as well as a variance of staple solid colors.

Check out the 30 second ad below, as well as the sultry sister print ad campaign:Casio-G-Shock-S-Series-Skriver Casio-G-Shock-S-Series-Skriver Casio-G-Shock-S-Series-Skriver

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Video:
Agency | Berger & Wild
Director | Magnus Berger
Producer | Tenzin Wild
Director of Photography | Jacques Naude
Model | Josephine Skriver
Stylist | Zara Zachrisson
Hair | Kevin Ryan
Makeup | Romy Soleimani
Choreography | Norman Shay

Print:
Agency | Berger & Wild
Director | Magnus Berger
Producer | Tenzin Wild
Photographer | Maciek Kobielski
Model | Josephine Skriver
Stylist | Zara Zachrisson
Hair | Kevin Ryan
Makeup | Romy Soleimani
Choreography | Norman Shay