Burberry Partners With Marcus Rashford To Help Young People Develop Their Literacy Skills

Burberry Partners with Marcus Rashford MBE to Help Young People Develop Their Literacy Skills

Burberry is once again championing the power of giving back to help the next generation explore their dreams and unlock opportunity through the power of imagination, giving them the space to go beyond.

In partnership with English international footballer and youth advocate Marcus Rashford MBE, Burberry today announces its support for organizations in the UK committed to helping disadvantaged children develop their literacy skills. Honoring the house’s founder Thomas Burberry’s legacy of using creativity to open spaces, Burberry will provide funding to transform school libraries and donate books, ensuring children have access to safe environments and resources to develop their potential.

In the U.S., Burberry is building upon its existing partnership with Wide Rainbow to provide access to arts education in underserved neighborhoods. Funding will help to create 15 libraries across New York City and its outer boroughs, as well as three larger libraries in Los Angeles, Detroit and NYC, with each unique space receiving over 100 children’s books.

‘We’ve identified a real need here. Far too many children do not currently have access to books, typically because of financial restraints, and there was a need to inspire them and allow them to see beyond the challenges they face daily. These children need the escapism of reading more than most, and access to books should not be restricted by the area you grow up in. Coming out of the pandemic, there was a huge need for safe spaces – a space where children could come and just breathe; process their feelings. I’m really proud of what we’ve achieved here, building upon the work of the Marcus Rashford Book Club and I hope children will feel the benefit of these spaces for years to come. This has been a really rewarding process and I’m thankful to Burberry for continuing to stand with me on this journey to better underserved communities and offer real opportunity. It’s never a no, it’s only a how, and that makes this relationship so valuable.’