Depop Partners with HBO’s Gossip Girl for Curated Shopper Experience

Depop Partners with HBO's Gossip Girl for Curated Shopper Experience

Depop Partners with HBO’s Gossip Girl For Curated Shopper Experience

Depop and HBO Max have announced an exclusive partnership ahead of the launch of Gossip Girl’s part two of season 1, which, after its debut earlier this year, became HBO Max’s most-watched Original Series over launch weekend. 

To celebrate Part 2’s premiere on Thursday, Gossip Girl’s Costume Designer Eric Daman has teamed-up with Depop’s top sellers to curate a series of shops inspired by the wardrobes of some of the most iconic characters from the show. 

Launching exclusively on Depop November 15th, the shops can be found under the pseudonyms of Julien Calloway, Max Wolfe, Aki Menzies, and Monet De Haan and reflect each of the character’s distinct, individual style. Fans will be able to shop looks inspired by Julien’s metallic and monochromatic styles, Max’s retro modern pieces, Aki’s selection of oversized everything and throw it back to the 90’s era with Monet’s shop. 

Gossip Girl has one of the strongest style legacies of any TV show, influencing many with its abundance of creative and unique looks,”

– Steve Dool, Depop’s Head of Brand Partnerships

These character shops demonstrate the creativity inherent in sourcing vintage items, the unique pieces those endeavours can uncover, and the diverse breadth of styles available on Depop.” 

As part of the curation process, Eric Daman met with each of the participating sellers to brief them on the character’s wardrobe inspirations resulting in style cues that effortlessly capture each of the character’s personas; Influence, Freedom, Innocence, and Power.