Gucci Launches GG Multicolor Capsule

Gucci Launches GG Multicolor Capsule

Gucci Well-Loved Patterns Receive A “Splash Of Color” In Their Most Recent Capsule Collection

Gucci is embracing the rainbow with their new “GG Multicolor” Spring 2021 capsule collection which reimagines the Gucci GG through a colorful, vivid lens.

The collection includes ready-to-wear clothes and shoes for both men and women, handbags, and accessories. It is available now on Gucci’s website.

The GG Multicolor collection is a celebration of the House’s past, present, and future relying on achieved designs but is focused on pushing Gucci’s creativity further.

To showcase the collection the house gathered a group of playful charters and placed them in a beauty salon. The idea is well played, subconsciously positioning the collection of ‘beauty’ items while allowing for a narrative wrapped around a like-minded community concerned with both being social and enhancing their personal look. The neutral setting is also a perfect place to allow the colorful array of offerings to stand out. While beauty may be in the eye of the beholder, here it becomes universal.

Gucci Launches GG Multicolor Capsule
Gucci Launches GG Multicolor Capsule
Gucci Launches GG Multicolor Capsule
Gucci Launches GG Multicolor Capsule