Gucci and CHIME FOR CHANGE partner with UNICEF & Beyonce

Gucci | Partners with UNICEF & Beyonce

Gucci and CHIME FOR CHANGE partner with UNICEF & Beyonce to bring clean water to Children in Burundi

It’s very easy to overlook how fortunate we are to have access to clean water. Today, women and girls around the world spend 200 million hours daily gathering water, and in some cases, the water is not clean enough to ingest. Gucci recognizes this issue and aims to make a difference for thousands of women and children.

In honor of World Water Day, Gucci and CHIME FOR CHANGE are partnering with Beyoncé’s BeyGOOD initiative and UNICEF USA to bring clean, safe water to children in Burundi. Beyoncé first launched BeyGood4Burundi with UNICEF USA in 2017 to support programs to improve water, sanitation and basic hygiene practices in the hardest-to-reach areas of Burundi.

The East African country unfortunately has high rates of chronic malnutrition related to lack of access to clean, safe water. Fifty-two percent of the country’s population is under 18 and women make up 52% of the total population. In addition, nearly half of the population had no access to safe water.

Gucci has committed $1 million to the project as a founding partner and will support the building of 80 wells, in addition to the first 35 wells that have been built. So far, the program has provided access to clean, safe water to more than 120,000 women and girls and their families.

“Tackling the global water crisis is part of creating a path to a brighter future for children, and UNICEF can’t do it alone,” said Caryl M. Stern, President and CEO of UNICEF USA.

“We are incredibly grateful to our long-standing partner Gucci for joining UNICEF and Beyoncé through BeyGOOD to help change lives of children in Burundi forever. Through this partnership, we can provide them with a chance to learn, play, thrive and inspire a better life for themselves and their families.”

The partnership between Gucci, Beyoncé and UNICEF dates back a few years. For one, Beyoncé co-founded CHIME FOR CHANGE with Gucci and Salma Hayek Pinault in 2013, and Gucci launched a partnership with UNICEF 8 years prior to help children in Sub-Saharan Africa and Asia. Together, they have raised over $21 million and reached over 7.5 million children.

“Gucci and CHIME FOR CHANGE are proud to stand with Beyoncé and UNICEF to help change the lives of hundreds of thousands of girls and women in Burundi,” said Marco Bizzarri, President and CEO of Gucci.

“Through our commitment to BeyGood4Burundi, we continue the mission of CHIME FOR CHANGE to provide education, health and justice to girls and women globally.”

Photos | Courtesy of Shaquana Golding & UNICEF2017/Juan Haro