Jimmy Choo Summer 2022 Ad Campaign

Jimmy Choo

Summer 2022 Ad Campaign

Review of Jimmy Choo Summer 2022 Ad Campaign by Photographer Claire Rothstein and Film Director Paul McLean with models Precious Lee, Barbara Palvin, Madison Headrick, and Geron McKinley

Jimmy Choo parties poolside in its new campaign for Summer 2022. The campaign features photography by Claire Rothstein and film direction by Paul McLean.

The campaign sets its cast of models against the simple narrative backdrop of an opulent poolside party. In a decadent summertime dream where marble floors, crystal blue water, and porticoes give way to palm trees and endless skies, the characters luxuriate in style. While we doubt anyone would actually be wearing their Jimmy Choos in the pool, the luxurious details of the fantasy setting embody and harmonize with the chromatic and classically opulent character of the footwear and accessories designs.

Glamorous and sunny, the campaign is a bright and uplifting ode to summer style and summer fun.

Jimmy Choo Creative Director | Sandra Choi
Photographer | Claire Rothstein
Film Director | Paul McLean
BTS Photographer | Alfonso Duran
Models | Precious Lee, Barbara Palvin, Madison Headrick, and Geron McKinley
Stylist | Alicia Lombardini
Hair | Panos Papandrianos
Makeup | Tyron Machhausen
Set Designer | Rafael Olarra


Senior Fashion Writer | The Impression
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