Kenzo Goes Polar with its Latest Winter Capsule Collection Release Campaign Lensed in the Arctic
Kenzo and crew took to a day of glacial shooting to promote the house’s latest winter capsule collection. At the end of this year, Kenzo continues to celebrate one of its major inspirations, wildlife, by honoring a much-loved animal: the polar bear. Thus, the winter capsule was born.
Based on an archive print from the 90s, the polar bear motif gives a cool and fun touch to the original. Jackets, sweatshirts, hoodies, tee-shirts, and accessories make up a wardrobe worthy of a winter’s tale. Resistant ‘outerwear’, this capsule, which combines technical materials and ultra-soft mohair, is also enhanced with stylised and ultra-contemporary motifs: close-ups of polar bears in a palette of ‘arctic’ tones, in snow white or glacier grey.
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