In economic downturns, brands usually play down thier logos and ramp up minimalism. This season design houses did not shy away from showing their logos and making sure they were mid-waist and up. With an increase of zoom calls this optimizes individuals who want to demonstrate brand loyalty.
Prada kept their logo upfront and center, Louis Vuitton wore their minimal logo on their heart as did Miu Miu, Chanel went all out and got creative, and Balmain used their insignia print to represent their brand on suiting, shirting, and pants.
Finally we took to the streets during fashion week to see people wearing logos. Fendi, Dior and Chanel stood out.
Prada Prada Prada Prada Prada Prada Takahiromiyashita The Soloist Takahiromiyashita The Soloist Jacquemus Rodarte Rodarte Rodarte N°21 N°21 Louis Vuitton Louis Vuitton Louis Vuitton Louis Vuitton Louis Vuitton Louis Vuitton Louis Vuitton Balenciaga Balenciaga Balenciaga JW Anderson JW Anderson JW Anderson Givenchy Dolce & Gabbana Dolce & Gabbana Etro Etro Etro Chloe Chloe Celine Burberry Burberry Xuly Bët Miu Miu Miu Miu Miu Miu Miu Miu Miu Miu Miu Miu Chanel Chanel Chanel Chanel Chanel Chanel Chanel Chanel Giambattista Valli Valentino Christian Dior Christian Dior MM6 Maison Margiela MM6 Maison Margiela MM6 Maison Margiela Moschino MSGM MSGM Spyder KIMHĒKIM KIMHĒKIM Alexandra Moura Alexandra Moura Balmain Balmain Balmain Balmain Balmain Balmain Balmain Balmain Louis Vuitton Louis Vuitton Chanel Chanel Chanel
Chanel Chanel Chanel Louis Vuitton Burberry Prada