Pringle takes us home to Scotland with its latest Fall 2018 ad campaign.
Shot by Harley Weir with creative direction from Christopher Simmons, this is not the first collaboration we have seen from the duo, who brought us a similar ad campaign last season. For this season, models Jamily Meurer and Henry Kitcher take to the rocky shores that surround a fifteenth-century fortress in Linlithgow. Stylist Francesca Burns upholds the house’s philosophy of reinterpreting iconic knitwear for modern lives.
One again, The Impression commends Pringle for standing by its heritage and celebrating the beautiful, natural landscapes of its home.
Pringle was smart to include Queen Elizabeth II’s seal of approval in the campaign, featuring the stamp on every image.
Agency | Simmonds ltd.
Creative Director | Christopher Simmons
Photographer | Harley Weir
Talent | Jamily Meurer & Henry Kitcher
Stylist | Francesca Burns
Hair | Gary Gill
Makeup | Nami Yoshida
Production | Art Partner
Location | Blackness Castle, Scotland