Tommy Jeans Launches “Tommy Revisited: Music Edition”
Tommy Jeans honors iconic musicians from the brand’s archives with a streetwear-inspired take on music-merch.
Tommy Hilfiger has launched the Tommy Jeans collection “Tommy Revisited: Music Edition”. From the start, music has played an instrumental role in the life and work of Tommy Hilfiger, as well as in the unique brand DNA he infused in Tommy Jeans. As one of the first designer brands to creatively collaborate with musicians, from hip-hop to rock ‘n roll, Tommy Hilfiger revisits the Tommy Jeans archives with a new vintage merch-inspired capsule collection.
The “Tommy Revisited: Music Edition” collection combines the Tommy Jeans streetwear aesthetic with tour merchandise-inspired apparel, honoring musical legends TLC, Backstreet Boys, Britney Spears and the Rolling Stones. With early connections to the brand ranging from sponsored tours to offstage friendships, the collection celebrates unique moments in the brand’s musical history by mixing music-tour inspired artwork with iconic Tommy Jeans streetwear. The collection consists of 16 various styles of tees and sweatshirts in both unisex and female sizing, all made from organic cotton, highlighting an assortment of memorable moments onstage.
Set to drop October 20th, the product will broadcast across Tommy Jeans digital channels featuring emerging creatives who embody the edgy-yet-youthful streetwear style. The “Tommy Revisited: Music Edition” capsule collection will be available on tommy.com, at select Tommy Hilfiger and Tommy Jeans stores worldwide, and through select wholesale partners.
WHERE FASHION GETS CREATIVE
Press ESC to close
To continue reading this article join today
Stay Inspired. Stay Informed. Stay Elevated.
Membership gives you full access to Industry Analysis & Creative you won’t find anywhere else
Unlimited Access to TheImpression.com
The Impression Daily Newsletter & Breaking News Emails
Exclusive Interviews With Fashion's Leading Creatives
Access to the Largest Collection of Branded Fashion Films
Access to the Largest Runway Coverage
Most Comprehensive Collection of Fashion Street Style Images