Farfetch, the leading global technology platform for the luxury fashion industry, announced an exclusive partnership with world-renowned luxury brand Prada, making Farfetch the only multi-brand digital platform to distribute Prada Linea Rossa Fall 2019 collection.
Debuting on Farfetch.com 25th October, the 155 pieces incorporate Ready-to-Wear Men’s, Women’s, Accessories and Skiwear. The collection fuses stylistic excellence and technological innovation using advanced fabrics, new construction methods and materials, building on the foundations of Linea Rossa, which found a cult following in the 1990’s.
It’s an honour to work with Prada to showcase the cutting-edge Linea Rossa collection for our customers looking to rediscover the line. We are continually seeking to enhance not only our breadth of offer; but importantly to position Farfetch as the destination for lovers of luxury fashion to access to the most exciting collections from the world’s most dynamic brands, found only on Farfetch.
– Holli Rogers, Chief Brand Officer, Farfetch
