Fendi 'Summer Capsule Collection' Ad Campaign

Fendi

'Summer Capsule Collection' Ad Campaign

Review of Fendi ‘Summer Capsule Collection’ Ad Campaign

Fendi shares gorgeous imagery of the new collection captured in Mykonos, Greece.  In celebration of the opening of Fendi’s first boutique in Mykonos – Fendi along with Fashion To Max celebrated the new capsule with an exclusive group of talent wearing the new collection.

The collection pairs classic FF logo pieces, in silk suit sets and jackets, paired with crisp white poplin dresses.  Viscose dresses and two pieces sets celebrate the summer in pink,  white, and gold FF ensembles.   Of course no summer collection is complete without the ultimate vacation staple: the Fendi FF bikini.  Accessories in the summer capsule collection include recycled PVC Basket Bags, raffia FF Baguettes, Sunshine Shoppers and mini bags, and a glimmering lavender sequin baguette for summer nights.

Mackenzie Richard
Editorial Director | The Impression
Mackenzie Richard, our Editorial Director, embarked on her career with a primary focus on art industry marketing, representing renowned artists including Sol LeWitt and Jean-Michel Basquiat. Over time, her path led her into the roles of an art director and editor, where she now oversees The Impression's editorial and art teams. Leveraging her distinctive background in art and literature, Mackenzie provides critical insights into creative, design, and brand strategy while extensively covering runways globally.
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