LVMH Elevates Paris 2024 Olympic and Paralympic Games as Premium Partner, Showcasing Creative Excellence and Craftsmanship
Key Takeaways
- LVMH has become a Premium Partner of the Paris 2024 Olympic and Paralympic Games, aligning with the event’s vision of excellence and artistry.
- The partnership allows LVMH’s artisans to contribute their creativity and exceptional craftsmanship to curate unforgettable moments during the Games.
- Chaumet, an iconic Parisian jeweler, will design the Olympic and Paralympic medals, symbolizing victory and personal achievement.
- Moët Hennessy wines and spirits Maisons will enhance the hospitality experience during the Games, ensuring superb quality for guests.
- Sephora will be a partner for the Olympic Torch Relay, offering engaging activations along the relay route.
- LVMH will present various aspects of its engagement, including the involvement of prominent Maisons like Louis Vuitton, Dior, and Berluti.
- The partnership extends beyond the Games, with LVMH supporting sports access for children and young people in vulnerable situations.
- Swimmer Léon Marchand is one of the athletes directly supported by LVMH, embodying the spirit of “Artisans of All Victories.”
- The collaboration aims to elevate France’s appeal globally and showcase the country’s talents.
- LVMH’s commitment to high-level sports and prestigious competitions spans various disciplines, reflecting the Group’s dedication to excellence.
With the highly anticipated Paris 2024 Olympic and Paralympic Games on the horizon, LVMH proudly takes center stage as a Premium Partner in this global spectacle. Embodying its mission, “The Art of Crafting Dreams,” LVMH resonates with the vision of Paris 2024, infusing the event with unrivaled creativity, exceptional savoir-faire, and the quintessential French art de vivre. This remarkable partnership heralds an extraordinary collaboration where LVMH’s artisans will contribute their ingenuity and expertise to curate an unmatched celebration of high-level sports.
As a symbol of France’s creativity and worldwide allure, LVMH has consistently exemplified an unwavering spirit of innovation and an unwavering commitment to excellence. Across its diverse Maisons encompassing fashion, leather goods, perfumes, cosmetics, retailing, wines, and spirits, LVMH embodies the epitome of fine craftsmanship. Months of collaboration between Paris 2024 and the creative teams from LVMH and its Maisons have sparked a shared desire to rewrite established codes, forging an unforgettable experience that breaks boundaries. As the world’s luxury leader, LVMH takes center stage, sharing its artistic vision and craftsmanship to create indelible moments of celebration throughout the Paris 2024 Olympic and Paralympic Games.
Integral to this extraordinary partnership, artisans from the LVMH Group will assume pivotal roles. Among these, Chaumet, an iconic Parisian jeweler with centuries of heritage, will design the Olympic and Paralympic medals. These prestigious symbols of victory and personal achievement stand as iconic traditions of the Olympic Games. Chaumet’s savoir-faire will bring to life exceptional designs, representing the ultimate reward for athletes who have dedicated years of sacrifice and commitment to their pursuit of excellence.
Moët Hennessy wines and spirits Maisons will contribute their extraordinary products to elevate the hospitality programs during the Games, ensuring an unparalleled experience for guests. Sephora, as a partner for the Olympic Torch Relay, will enliven public engagement throughout the relay route, at Group locations, and at various stops, presenting captivating activations.
Ahead of the Games’ opening ceremony, LVMH and its Maisons, notably Louis Vuitton, Dior, and Berluti, will unveil their multifaceted involvement, positioning LVMH as the true “Artisan of All Victories.” During the Games, LVMH will also extend direct support to exceptional athletes who embody the spirit of “Artisans of All Victories.” The first of these athletes is Léon Marchand, a 21-year-old swimmer boasting three world champion titles, the world record-holder of the 400-meter individual medley, and a promising medal hopeful for the French Olympic team.
Beyond the games, LVMH’s partnership with Paris 2024 extends to enriching society through sports, igniting dreams, and fostering positive impact. As part of this initiative, LVMH will join forces with the French charity Secours populaire français, supporting a tangible program that facilitates sports access for 1,000 children and young people aged 4 to 25, who face vulnerable circumstances. The Group will provide funding for sports association memberships, training programs, and beginner classes.
Bernard Arnault, Chairman, and Chief Executive Officer of LVMH, highlights the partnership’s role in enhancing France’s global allure, driven by the values of passion, excellence, and inclusion embraced by high-level sports. Tony Estanguet, President of the Paris 2024 Olympic Committee, expresses gratitude for LVMH’s active engagement, recognizing the partnership as a powerful testament to the unwavering support of France’s leading businesses for the Paris 2024 Games.
From its inception, LVMH backed the Paris organizing committee’s bid for the Olympic and Paralympic Games, solidifying its deep connection to Paris and its commitment to the city’s legacy. This partnership also builds upon LVMH’s longstanding support for high-level sports and prestigious international competitions, where its Maisons have contributed to various disciplines through the creation of trophies and specially designed trunks.
With this unprecedented alliance, LVMH elevates the Paris 2024 Olympic and Paralympic Games to unprecedented heights, uniting creativity and athletic prowess in an unforgettable celebration of human achievement.
