Limited-edition products and interactive experiences available until October 24
Key Takeaways:
- Chanel has launched a Christmas-themed beauty pop-up at Harrods in Knightsbridge, London, open until October 24.
- The pop-up features limited-edition beauty products, including a 900-ml No.5 fragrance bottle priced at £16,000 and a 31 Le Rouge lipstick set at £1,035.
- Customers spending over £200 will receive a Chanel Beauté tote bag, and visitors can engage in interactive experiences such as Polaroid photos or a QR code filter.
Chanel has launched a Christmas-themed beauty pop-up at Harrods in London’s Knightsbridge, giving shoppers an early start on festive celebrations. The pop-up, located at Door 6 of Harrods, will be open until October 24 and has been transformed into a “Christmas House” filled with exclusive, limited-edition products and seasonal decor.
The space features a plush carpet mimicking Chanel’s iconic tweed and a decorative fireplace, creating a warm and inviting atmosphere. At the center of the display is a carousel-like roundtable showcasing new products, including a No.5 fragrance bottle adorned with a hand-applied silk-woven snow cap. Other standout items include mini purse sprays in black and gold that can be worn as jewelry or used as bag charms, a nod to Gabrielle “Coco” Chanel’s lucky number five.
Chanel’s limited-edition offerings include the 31 Le Rouge set, which is priced at £1,035 and features a glass case with two lipstick sleeves in gold and white, along with 12 lipstick shades. The highlight of the collection is a 900-ml. bottle of No.5 fragrance with the snow cap detail, retailing at £16,000.
Customers spending over £200 will receive a Chanel Beauté tote bag as a gift, while the pop-up offers interactive experiences such as a QR code that applies a snowy filter for photos and videos, as well as a Polaroid photo opportunity in front of the fireplace.
Chanel has also designed a small gold map, resembling a Christmas house, guiding shoppers through all of its spaces within Harrods. These include beauty and perfume counters, an eyewear stand, and a luxury accessories section showcasing leather goods, watches, and fine jewelry.
This festive pop-up brings together Chanel’s signature luxury with a holiday twist, offering customers a chance to purchase unique products and immerse themselves in the brand’s seasonal spirit.
