Dunhill’s Disobedient Grace
Review of Dunhill Spring 2026 Men’s Fashion Show
By Angela Baidoo
THE COLLECTION
THE VIBE
Business Class, Lifestyle-Coded, Well-equipped, Refined Rebellion
Just as we were shown how many ways there were to wear a pyjama set, Simon Holloway drew on the duality of masculine dress codes to demonstrate the multiple layers of formal dressing that exist in his world. The tailored suit, though constructed for business, has the ability to work for a number of lifestyle needs, and while the foundation remains the same the end use can be diverse.
Speaking backstage Dunhill’s creative director said he was “thinking of the two standard bearers of classic British men’s style”, two figures that have never left the male psyche when it comes to learning how to dress for any occasion, and that is the ‘English aristocracy and British rock stars’. For spring 2026 Holloway looked once again to the ‘sartorial expression of the Windsor Men’ according to today’s show notes, as their styling choices are never far from the mind of the designer. This season the Dunhill man was infused with a rebellious spirit as the natural synergies between rock and roll royalty (Bryan Ferry, Charlie Watts) and actual royalty played out in the ever-so subtle loosening of the spirit of the suit. The eccentricity of English countryside living informed how to dress for all of summers most coveted social occasions – from work to play, school campus to sports ground.
Summer built into a brighter palette from the softest of pastels, injecting energy into preppy knits and sporting jackets which took their cues from key social calendar gatherings, from Wimbledon to the Chelsea Flower Show, there isn’t a social setting the Dunhill man isn’t prepared for, from “the gentleman to the sportsman, the executive to the hedonist”.
THE DIRECTION
THE QUOTE
I was thinking of the two standard bearers of classic British men’s style, the Windsor men and the rock and roll royalty of Brian Ferry and Charlie Watts…born in two very different ways, one is a little bit more coded, more regal, and the other one is just effortless, rock and roll style.
Simon Holloway, Creative Director, Dunhill
THE WRAP UP
The Dunhill man can’t help but exude a sense of effortless elegance, and though the collection remained quintessentially British ‘in style and spirit’ the moments of rebellion – whether through a blazer that was little more louche, or the lilac tone of a suede shacket, the Dunhill legacy is always hard at work.
