anOnlyChild Spring 2023 Ad Campaign Review

Review of anOnlyChild Spring 2023 Ad Campaign by Photographer Micaiah Carter with models Ayak, Cai, Lawrence, Lina & Medhi

anOnlyChild unveils its new Spring/Summer 2023 campaign with the collection now available in-stores and online. The campaign was shot by Micaiah Carter and styled by Ron Burton III, and continues the idealization of the previous season’s campaign “Welcome Home”, also photographed at Osborne’s family home in Mount Vernon. The decision to shoot in the exact location was a combination of comfort and accessibility with the backdrop incorporating the realness of Osborne’s upbringing and Jamaican heritage.

Reminiscent of sultry summer nights, the anOnlyChild S/S 2023 collection and campaign, titled “It’s Getting Late”, is a balmy dew of joyous fellowship, evoking house party vibes with colors of strength, hope, and valor swirling through the air. It is a mash-up of movement, music, and most importantly love.

The collection is a meticulous merging of elegance and edge; sensuous silk swirls around reconstructed denim and luxurious lace. Punches of valiant colors are subdued with tonal everyday staples in relaxed proportions and structured details. Inspired by the vintage fashion he saw in photographs around the house and from his childhood, Osborne wanted to take these classic silhouettes and translate them into modern styles that are interchangeable and fresh. Key silhouettes represented include voluminous skirts with intricate layers, delicate lace tops, silk shirts for casual and occasional dressing, and Osborne’s signature needle punch technique.