New collaboration introduces skincare line designed for younger consumers
Augustinus Bader has joined forces with global pop icon Dua Lipa to debut a new, more accessible skincare line — marking the brand’s first major expansion into the entry-level luxury market.
Launched Tuesday, Dua by AB Science introduces a trio of products — the Balancing Cream Cleanser, Renewal Cream, and Supercharged Glow Complex — priced between $40 and $85. The collection represents a significant shift for Augustinus Bader, whose core line retails between $75 and $300, signaling an effort to reach a broader, younger audience while maintaining the brand’s scientific foundation.
The range is powered by TFC5, a new proprietary complex exclusive to Dua by AB Science, developed as an evolution of the brand’s signature TFC8 technology. Each formula was designed to deliver the same regenerative results synonymous with Augustinus Bader, but with a lighter, more approachable sensibility that reflects Lipa’s own aesthetic and lifestyle.
Lipa, who serves as founder and creative partner, brings her personal connection to the brand full circle. A longtime devotee of Augustinus Bader’s cult-favorite Rich Cream and Eye Patches, the collaboration marks her first skincare venture. Beyond beauty, the partnership underscores her growing influence across fashion and culture — from her role as global ambassador for YSL Beauty to her continued expansion into creative entrepreneurship.
For Augustinus Bader, the collaboration builds on a series of strategic celebrity partnerships — including previous collaborations with Victoria Beckham Beauty, that bridge science-backed skincare and star-powered storytelling. With Dua by AB Science, the brand continues to redefine luxury beauty through accessibility, innovation, and cultural relevance — pairing Bader’s clinical precision with Lipa’s modern, confident energy.
