Review of Calvin Klein ‘Calvins Or Nothing’ 2023 Ad Campaign by Photographer Brianna Capozzi with models Alex Morgan, Chloe Kelly, Kenza Dali, Mana Iwabuchi and Mary Fowler
Calvin Klein puts an athletic twist on its classic underwear campaign formula with its latest “Calvins Or Nothing” ad. The powerful campaign was shot by photographer Brianna Capozzi.
The campaign stars a set of globally-recognized athletes at the top of their game: Alex Morgan, Chloe Kelly, Kenza Dali, Mana Iwabuchi, and Mary Fowler, all of whom are soccer stars playing at the highest international level.
Capozzi’s imagery uses a juxtaposition of expressive closeups and full-body shots to portray each individual’s duality. The intimate, underwear and denim staples studio format is one we’re very familiar with from Calvin Klein, but the casting choice brings it in a meaningful direction. What’s highlighted here is not just each person’s body, but what they can do with the power it contains. The result is an impactful and inspiring series of portraits.
Alex Morgan
Chloe Kelly
Kenza Dali
Mana Iwabuchi
Mary Fowler
Calvin Klein Creative Director | Cedric Murac
Photographer | Brianna Capozzi
Models | Alex Morgan, Chloe Kelly, Kenza Dali, Mana Iwabuchi and Mary Fowler