Review of Daily Paper Spring 2023 Ad Campaign with Photographer Idriss Nassangar with models Oymayma El Maadaam, Ot Sygma, Amine, Abidin ‘Zee’, Masoud
Titled ‘Under The Same Moon’, Daily Paper releases the second iteration of their Spring/Summer 2023 collection, inspired by the rich cultural heritage of North Africa. New colourways, artworks and materials give a fresh feel to classic silhouettes, while the characteristic DP monogram is featured on new styles. The street campaign highlights items from the entire collection.
The brand returns to Morocco to capture the environment in the Medina – the conversations held in the narrow streets accompanied by the soundtrack of city traffic and dryness of the hot air. The scenery serves as a visual reflection of the new collection and the accompanying street photography reflects the SS23 campaign imagery and showcases local talent within our community.
Photographer | Idriss Nassangar
Models | Oymayma El Maadaam, Ot Sygma, Amine, Abidin ‘Zee’, Masoud
Location | Morocco