Everything You Need to Know About The Row’s $1 Billion Valuation and New Investors

The Olsen sisters retain majority control as their luxury brand, The Row, is valued at $1 billion.

The Talking Points:

–Chanel’s owners, the Wertheimer family, and L’Oréal heiress Francoise Bettencourt Meyers, have purchased minority stakes in The Row.
–The Olsen sisters remain the majority shareholders of their brand.
–The Row is now valued at approximately $1 billion, solidifying its presence in the luxury market.
–Other investors include Natalie Massenet’s Imaginary Ventures and Lauren Santo Domingo’s StDominique Capital.
–The brand is known for its “quiet luxury” approach and high-end pricing, with leather handbags retailing up to $7,000.

The owners of Chanel and L’Oréal heiress Francoise Bettencourt Meyers have invested in The Row, the luxury fashion brand founded by Mary-Kate and Ashley Olsen. The Wertheimer family, through their family office Mousse Partners, and Bettencourt Meyers’ Tethys Invest, have acquired minority stakes in the brand, boosting its valuation to around $1 billion.

The Olsen sisters will continue to hold the majority stake in The Row, maintaining control of the brand they founded in 2006. Known for its minimalist and understated “quiet luxury” style, The Row has attracted attention from high-net-worth individuals, with items like its Margaux leather handbags priced at $7,000.

In addition to the investments from Mousse Partners and Tethys Invest, fashion entrepreneur Natalie Massenet’s Imaginary Ventures and Lauren Santo Domingo’s StDominique Capital have also contributed to the investment round. This influx of capital comes as The Row prepares to open its first boutique in Paris and continues its expansion into the global luxury market.

The Row has consistently made headlines for its exclusive approach to fashion, including its decision earlier this year to restrict the use of social media at its Paris Fashion Week show, adding to the brand’s allure and exclusivity.