Review of Falconeri Fall 2025 Ad Campaign with models Rosie Huntington-Whiteley and Jason Statham
Falconeri presents a new chapter for Fall 2025, starring Rosie Huntington-Whiteley and Jason Statham. Set against minimal, intimate backdrops, the campaign highlights the brand’s signature Ultrafine Cashmere while exploring a narrative of understated elegance and quiet connection.
The imagery is defined by soft light and muted earth tones, with garments in shades of oatmeal, stone, and warm taupe blending seamlessly into pared-back interiors and natural landscapes. This tonal restraint emphasizes Falconeri’s commitment to discreet luxury — a wardrobe designed to feel both timeless and modern.
The styling focuses on layering: shawl-like wraps, draped coats, and streamlined separates, all in the brand’s signature Ultrafine Cashmere. The fabric is presented as a second skin — light and soft yet structured enough to create subtle architectural shapes.
There’s an intimacy to the campaign, conveyed through the chemistry between Huntington-Whiteley and Statham. Their presence, calm and assured, mirrors the brand’s ethos of comfort made elegant. The softness of their interaction reflects the softness of the garments themselves, drawing a clear line between emotional warmth and tactile luxury.
The result is a campaign that avoids spectacle, instead leaning into restraint. By focusing on mood and atmosphere over overt styling, Falconeri underscores its position in the market as a purveyor of quiet, sophisticated essentials. The love story at the center reinforces this idea — understated, timeless, and deeply personal.
Models | Rosie Huntington-Whiteley and Jason Statham