Ferragamo Pre-Fall 2023 ad campaign photo by Tyler Mitchell

Ferragamo

Pre-Fall 2023 Ad Campaign

Review of Ferragamo Pre-Fall 2023 Ad Campaign by Photographer Tyler Mitchell

Immerse yourself in the effortless allure of the Ferragamo Pre-Fall 2023 collection—a wardrobe that exudes minimalist elegance and draws inspiration from the American Western aesthetic. Maximilian Davis pays subtle homage to Salvatore Ferragamo’s iconic legacy, infusing clean cuts and versatile denims with a modern twist. Gingham prints, belt-wrapped bags, and loafers evoke the spirit of the era, while maintaining a contemporary edge.

Photographed by the talented Tyler Mitchell, the campaign captures the essence of Ferragamo’s universe—a harmonious blend of modernity and timelessness. Mitchell’s artistic lens beautifully translates the brand’s vision, presenting a fresh and immersive reflection. The campaign showcases the minimalist silhouettes of gold foiled eelskin bustier dresses, reinterpreted Rainbow sandals, and impeccably crafted handbags. These pieces seamlessly integrate into the Ferragamo narrative, becoming timeless symbols of the brand’s evolution.

The Ferragamo Pre-Fall 2023 collection embodies the fusion of classic elegance and contemporary sophistication. Maximilian Davis’ innovative designs take center stage, showcasing his talent for reinventing everyday essentials. With Tyler Mitchell’s artistic direction, the campaign captures the relaxed yet refined spirit of Ferragamo. Explore a captivating world where tradition meets modernity, and experience the allure of Ferragamo’s Pre-Fall collection—a testament to the brand’s unwavering commitment to style, quality, and timeless luxury.

Ferragamo Creative Director | Maximilian Davis 
Photographer | Tyler Mitchell

Mackenzie Richard
Editorial Director | The Impression
Mackenzie Richard, our Editorial Director, embarked on her career with a primary focus on art industry marketing, representing renowned artists including Sol LeWitt and Jean-Michel Basquiat. Over time, her path led her into the roles of an art director and editor, where she now oversees The Impression's editorial and art teams. Leveraging her distinctive background in art and literature, Mackenzie provides critical insights into creative, design, and brand strategy while extensively covering runways globally.
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