Gucci and Emily Ratajkowski Host Intimate Hamptons Dinner to Celebrate New GG Monogram Campaign
Gucci hosted an intimate garden dinner at LDV at The Maidstone Hotel & Restaurant in East Hampton to celebrate its latest GG Monogram campaign starring Emily Ratajkowski. The evening marked the brand’s return to the East End following its Summer 2024 Airstream activation, and served as a stylish continuation of its growing seasonal presence in the Hamptons.
The soirée was hosted by Ratajkowski and brought together a curated mix of fashion insiders, creatives, and longtime Gucci friends, including Derek Blasberg, Gabriella Karefa-Johnson, Leandra Medine, Tina Leung, and Jason Bolden. Guests mingled over limoncello spritzes and champagne before sitting down to a summery menu of lemon and dill branzino, cavatelli with morel mushrooms, and a seasonal garden salad.
The campaign, captured by photographer Daniel Arnold, follows Ratajkowski from the cinematic glamour of Cannes to the serenity of the seaside—her Gucci Giglio handbag, first introduced at the Cruise 2026 show in Florence, serving as the anchor throughout. A symbol of the House’s rich heritage, the new bag blends artisanal mastery with effortless sophistication.
Extending the celebration, Gucci partnered with cult-favorite L.A. chefs Jon & Vinny to bring soft serve to East Hampton for the first time. From July 24 to 27, boutique visitors can enjoy exclusive flavors like Eureka Lemon and Tahitian Vanilla. Ratajkowski herself stopped by on Saturday to sample the treat—Giglio bag in hand—rounding out a weekend that effortlessly fused Italian tradition with Hamptons charm.
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