The Star-Studded Event at the Chateau Marmont Celebrated the House’s Flora Perfume Line
Gucci and Miley Cyrus, the face of the house’s Flora perfume line, joined forces to host a poolside party at the iconic Chateau Marmont hotel in celebration of the summer season. Hollywood celebrities and guests entered through a floral tunnel, emerging into a vibrant garden setting around the Chateau’s renowned pool, echoing the theme of the new Gucci Flora Gorgeous Orchid Eau de Parfum campaign.
The event featured an exclusive performance by Miley Cyrus, including her song “Flowers,” which provides the soundtrack for the latest Gucci Flora campaign. DJ Alex Chapman served up additional music, spinning tracks that kept guests dancing throughout the evening. Attendees also enjoyed a selection of floral-inspired hors d’oeuvres and desserts, enhancing the festive and elegant atmosphere of the celebration.
Alongside Miley and the house’s creative director Sabato De Sarno, guests of the event included Kendall Jenner, Salma Hayek Pinault, Brandi Cyrus, Carlos Nazario, David LaChapelle, Humberto Leon, Kaytranada, Kim Petras, Kitty Ca$h, Law Roach, Mark Foster, Maude Apatow, Mustafa The Poet, Nan Goldin, Tish Cyrus, Trace Cyrus, Tyler Mitchell, Tyrell Hampton, Yves Tumor, and more.
