Gucci is backing their core values through multiple support programs that assist new creators and communities in the design space
Gucci is putting its money, and mission, where its mouth is. The house’s creativity-fueled initiative, Gucci Changemakers, just announced its sixth cohort of North America recipients. Through its Scholarship Program, Impact Fund, and Creative Fellows Program, Gucci is backing the next wave of talented change-makers, helping bold ideas and creative voices find their rightful place in the industry.
The Changemakers Scholarship Program continues to uplift rising design and art students from top institutions like Parsons, SCAD, FIT, and Howard University. This year’s ten recipients represent the future of fashion and culture. More than just financial support, it’s about creating real access in an industry that is still extremely exclusive.
The Creative Fellows Program is another way Gucci Changemakers is helping individuals bring their visions to life. This year, two fellows are being supported. First, Anya Dillard, a 2024 Gucci Changemakers Scholar, who is developing Atelier, an experimental documentary spotlighting Justis Pitt Goodson, Taha Shimou, and Kwaku Agyemang, the three young Black men behind Newark-based clothing empire BrownMill Co. The second, Gideon Gomm, a 2020 Scholar, is debuting Development II: Heonsin, a 22-piece ready-to-wear collection inspired by the Korean term meaning devotion and commitment.
Alongside this individual support, the Impact Fund directs resources into the community. It fuels grassroots organizations in cities like Houston, Miami, and New York, places where art, education, and youth programs are building culture and community from the ground up.
Since 2019, Gucci Changemakers hasn’t just been funding the arts, it’s been cultivating the creators soon to shape the industry. In a similar vein, Gucci recently released its 2024 Equilibrium Impact Report, spotlighting the House’s ongoing investment in progress. Split into two core pillars, People and Planet, the report notes a 32% reduction in absolute greenhouse gas emissions, and a workforce made up of 63.5% women, with women holding 58% of management roles.
It’s clear that creativity, sustainability, and visibility are core values in the house. And through Gucci Changemakers, those values continue to ripple out, creating real impact across the art, fashion, and cultural landscapes.
