Review of Isabel Marant Spring 2025 Ad Campaign by Creative Director Julien Gallico and Photographer Robin Galiegue with models Kate Moss and Seonghwa
Isabel Marant explores the way one design vision can transcend barriers of time with the new Spring 2025 campaign by creative director Julien Gallico and photographer Robin Galiegue.
Visually direct and simple, the campaign instead draws its sense of narrative from its dual approach to casting. On the one hand is Kate Moss, the iconic supermodel and longtime friend of the brand who has been a defining face of fashion for decades. On the other is K-pop star Seonghwa of the boy band Ateez, a next-generation talent embodying one of the defining cultural forces of the 2020s.
Galiegue captures the pair of stars in slick and simple studio portraiture, putting the emphasis on their personas and Isabel Marant’s signature take on boho chic.
Bridging eras and generations of style, the campaign is a focused statement of the brand’s enduring spirit.
Creative Director | Julien Gallico
Photographer | Robin Galiegue
Models | Kate Moss and Seonghwa
Stylist | Emmanuelle Alt
Hair | Damien Boissinot
Makeup | Diane Kendal
Casting Director | Piergiorgio Del Moro
Location | Paris, France