The limited-edition Bratz x Gaultier collab is to release on July 2
Bratz and Jean Paul Gaultier are wielding the power of nostalgia, collaborating to release a limited-edition doll amid a trend atmosphere dominated by whimsical bag charms and collectibles. The Bratz x Gaultier collab will feature the toy company’s Sasha doll dressed in two unique Gaultier looks—the first a pink velvet bustier, ‘Gaultier’-branded chain belt, and black cleated heels, paying homage to the archive by reviving a legendary silhouette, and the second a more ready-to-wear inspired moment meant to channel both a chic, relaxed, nautical spirit and a punk twist, featuring a marinière crop top, a pleated tartan mini skirt, and a white sailor hat. Sasha also comes with fun accessories, including a miniature fashion magazine and a bottle of one of Gaultier’s fragrances. There’s additional attention to craftsmanship and luxury detail in the packaging, which includes a branded safety-pin handle and a surprise fold-out display.
The partnership makes sense for Bratz, dolls that have always been considered the fashion-forward, style-focused counterpart to their competitors. And both brands are known for their willingness to challenge norms in their respective industries. Bringing together two bold names in fashion and pop culture, the collectible reflects both Bratz and Jean Paul Gaultier’s distinctive approaches to style and self-expression.
