Kith

Spring 2023 Ad Campaign

Review of Kith Spring 2023 Ad Campaign with talent Bryan Cranston

Kith presents its Spring 1 2023 collection—a 197-style offering for the warmer months ahead.

This assortment of new silhouettes across outerwear, knitwear, activewear and accessories promotes creative layering—elevating any wardrobe. Bespoke textiles including cotton poplin, wool, nylon, Nappa leather and denim allow for flexibility in warmth and texture. The patchwork and pre-treatment wash techniques utilized throughout provide a soft feel with a lived-in appearance. The collection benefits from the Kith palette, featuring rich earth tones inclusive of sage green, burnt orange, deep navy, Pacific blue and deep teal.

Standouts in the collection include the Patchwork Coaches Jacket, Felix Cardigan and Leather Turbo Ginza tops and Turbo shorts. The Patchwork Coaches Jacket features four variations of fabric stitched across the silhouette and is available in light Japanese denim and tan suede. The Felix Cardigan is 100% chunky cotton and is made uniquely with chain and satin stitch embroidered artwork all-over. The Ginza tops and Turbo shorts are finely crafted with burgundy and navy dyed Nappa leather. Accessories include caps designed in partnership with New Era, color-blocked bucket hats, and signature Kith-branded caps.

Spring 1 also continues Kith’s Classics assortment—highlighting a new assortment of jackets, knits, shirts, pants and shorts, all reimagined in a vintage aesthetic. The Classics also feature garment-dyed knit beanies, Madison bucket hats and a Kith reversible cap.

Kith Spring 1 2023 releases on February 10th at all Kith shops, 11AM EST on Kith.com & the Kith App and 11AM CET on EU.Kith.com.

Courtesy of Kith