Lacoste announced the appointment of Pelagia Kolotouros as their new Creative Design Director.
She will oversee the Creative Studio of the iconic French brand and bring her vision to all its collections. Lacoste Deputy CEO Catherine Spindler said, “her arrival comes at a time of renewed artistic approach aimed at pushing the brand’s creativity and desirability even further”.
“Pelagia Kolotouros has all the assets to accompany us in our new cycle of creative expression. We are looking forward to starting this chapter at her side and following our ambition to become the most inspiring brand of fashion-sport!”
Previously, Kolotouros was Creative Design Director, Adidas Collaboration Ivy Park & Pharrell and prior to that Global Creative Director of Womenswear & Menswear Lifestyle at The North Face.