Review of Maison Kitsuné ‘Destination: Elsewhere’ Spring 2023 Ad Campaign with Photographer Remi Ferrante
Maison Kitsuné invites you on a journey for their Spring-Summer 2023 collection. Presented in three parts, the brand released its first installment “Destination: Elsewhere” as a delve into a fantastical utopia. Photographed by Remi Ferrante Hartman, the clean lines of the collection pop against a surrealistic backdrop.
The campaign presents a group of friends as they travel through this otherworldly utopia. Their clothes show us their adventurous spirit as each garment calls to mind the blending of apparent opposites—east and west, couture and comfort, masculine and feminine. The collection demonstrates how to both stand out as an individual and be part of a whole. These brightly colored androgynous pieces are a refreshing escape from expectation and encourage an exploration into the unknown, the known, and everything else in between.
While Maison Kitsuné’s trademark fox is not obviously visible in the campaign, the multifaceted spirit of the fox is very much present in this collection.
Photographer | Remi Ferrante