Guests will enjoy branded décor, exclusive cocktails, and a rooftop retail cabana
Hôtel Swexan, Dallas’ boutique luxury hotel, will debut a first-of-its-kind rooftop pool collaboration with Italian fashion house Missoni on June 21. Known for its vivid patterns and bold colors, Missoni will transform the rooftop into a stylish haven of relaxation and design.
The hotel’s panoramic infinity pool will feature Missoni’s iconic stripes and patterns on loungers and throughout the space. A custom Missoni retail cabana will offer the brand’s latest ready-to-wear, swimwear, and home collections.
“We are incredibly excited to partner with Missoni, a brand that shares our commitment to timeless elegance and exceptional design,” said Julian Payne, general manager of Hôtel Swexan. “This partnership is the perfect fit as Hôtel Swexan and Missoni are both family-owned businesses, dedicated to creating unique experiences that resonate with the world’s most discerning clientele. We both cater not just luxury offerings, but a sense of enduring craftsmanship and modern sophistication.”
The rooftop activation will include a special Missoni menu available poolside and at Pomelo, the property’s Mediterranean-inspired rooftop bar. Guests can enjoy curated bites and drinks, including the signature Malfy Gin Spritz.
As part of the experience, Hôtel Swexan will also introduce a Missoni package with an exclusive in-suite gift at check-in. The 134-room hotel blends Swiss heritage and Texan hospitality, with its rooftop offering sweeping views of the Dallas skyline.
