Posse and Moda Operandi Launch Spring Capsule Collection
Australian ready-to-wear brand Posse, in partnership with Moda Operandi, has announced the launch of an exclusive capsule collection for the upcoming Spring season. Moda Operandi is a long time supporter of Posse and was the brand’s first U.S. retailer.
The capsule collection, set to be released exclusively on the websites of Moda Operandi and Posse, comprises of 16 pieces. This includes tops, dresses, pants, shorts, knitwear, and skirts. Items will be priced between $229 and $350.
Marc Rofsky, Buying Director of Moda Operandi, expressed his delight for the launch, “We are thrilled to launch this exclusive capsule with Posse this January, offering the Moda Operandi client a fresh wardrobing capsule for vacation and spring dressing at a great price point. The capsule follows a smaller exclusive drop we launched for holiday and preludes future collaborations for 2025,” He also highlighted the close collaboration with Dani Mulham, founder, and creative director of Posse during the design and development process. He mentioned that the colors, fabrication, and silhouettes of the capsule are designed to resonate with their clients and align with the season.
Moda Operandi introduced Posse exclusively in 2020 and will continue to carry the regular Posse collection, in addition to this new capsule. The new collaborative collection features sheer knitwear, ensemble sets, and classic Posse signature pieces. The garments are crafted from sustainable materials including European flax linen, BCI-certified cotton, and an innovative blend of Tencel, wool, viscose, and polyester.
The promotional campaign for the collection was shot in Aix-en-Provence, France. The unique collaboration was conceived following Posse’s history of designing bespoke pieces for Moda Operandi, including a viral white linen set famously worn by Sofia Richie.
Expressing her excitement about the collaboration, Posse’s founder and creative director, Danielle Mulham, said, “This collaboration with Moda Operandi is incredibly special to us. As our very first U.S. retailer, Moda has played such an integral role in Posse’s journey and launching this exclusive capsule together feels like a celebration of our partnership to date. It’s an exciting opportunity to connect even more deeply with the Moda community, and I couldn’t be more thrilled to see this collection come to life.”
