Paco Rabanne

'Frame Fragrance' 2022 Ad Campaign

Review of Paco Rabanne ‘fame fragrance’ summer 2022 Ad Campaign with Talent Elle Fanning

Elle Fanning is the fresh face of Paco Rabanne in a campaign for the brand’s newly launched Fame fragrance.

The campaign imagery sees the actor pose in Paco’s iconic chainmail dress, a motif that also forms the inspiration for the bottle design. Accompanying short films make appropriate use of David Bowie’s iconic track “Fame.”

Simple and fresh, the campaign is a focused way to announce another move into the burgeoning fragrance market in tandem with the arrival of an exciting new brand ambassador.

Talent | Elle Fanning


Senior Fashion Writer | The Impression