Puig provides readers with a map of their home – the brands and creatives within their walls
Ten years after the publication of Puig, 100 Years of a Family Business, Marc Puig, CEO and chairman, has more to say. Puig: Home of Creativity, to be published by Rizzoli New York, expands upon the company’s first memoir. As the title suggests, Puig: Home of Creativity emphasizes the core pillars of this fourth-generation business: family and creativity. The book acts as a map—not only tracing the history of Puig, beginning with a scene set in Barcelona—but also guiding both longtime followers and newcomers through the intricacies of what makes Puig so powerful.
In 2024, Puig sold products in over 150 countries, generating €4.79 billion in sales. Since going public in May of that year, the company has not only showcased the powerhouses in its portfolio such as Rabanne, Carolina Herrera, and Jean Paul Gaultier, but has also solidified its own identity as a force in the industry. This new publication celebrates 110 years of the Puig family business. It opens with a personal reflection from Marc Puig and begins in Barcelona, where the family’s story originated. Like the company itself, the book places family at the center. It explores the transition of leadership across generations and outlines Puig’s continued commitment to creativity, care, and community.
The book brings together voices from both within and beyond the company, each speaking to the essence of Puig’s creative legacy. Discussions on fragrance, fashion, photography, and literature are led by Alice Cavanagh, Michael Edwards, Jean-Claude Ellena, Leticia Sala, Anatxu Zabalbeascoa, and many others within its 292 pages. This rich collection of perspectives offers readers a layered portrait of Puig and where their roots lie.
This second publication invites readers to immerse themselves in the values and visions Puig holds close. The book is rich, dynamic, and full of insight, and expected to stand the test of time, much like Puig itself.

