The Department Store Is Now the Exclusive U.S. Retailer of the Two Designer Lines
Saks has announced a special partnership with designer brands AFEW Rahul Mishra and AK|OK Anamika Khanna, becoming their exclusive retail partner in the United States. This collaboration expands Saks’ commitment to offering a diverse array of luxury fashion, featuring two distinctive women’s ready-to-wear collections that showcase the rich culture and craftsmanship of India. Both collections are now available on Saks.com and at select Saks Fifth Avenue stores. To mark the launch, Saks is set to host a cocktail celebration with the designers and notable guests on Friday, October 18, in New York City.
“We are thrilled to introduce two globally celebrated brands to Saks’ preeminent luxury assortment,” said Tracy Margolies, Chief Merchandising Officer of Saks. “It is a priority for Saks to foster the discovery of diverse talent and creative voices from across the world. We are excited to partner with Rahul Mishra and Anamika Khanna to offer their refreshing takes on timeless, everyday dressing to Saks customers, and we look forward to celebrating Indian heritage and artistry through these brand launches.”
AFEW Rahul Mishra’s Spring 2025 collection, which debuted at Paris Fashion Week, is inspired by the vibrant identity of urban India. It features floral prints, rich hues, and intricate embroideries that adorn classic silhouettes like shirt dresses, pleated trousers, and tailored jackets. “Today’s launch of AFEW Rahul Mishra at Saks marks a significant milestone in my career,” Mishra said. “This label embodies a vision of effortless, easy-to-wear luxury tailored to the modern woman’s wardrobe, and I believe Saks is the perfect partner to bring that vision to life in the United States.”
AK|OK Anamika Khanna brings a collection inspired by the Bonda Tribe’s unique aesthetics, integrating elements of traditional Indian design with urban fashion. The collection includes jackets, slouchy pants, and kaftans, enhanced with bold prints and thick thread-work embroidery. Anamika Khanna enthused about the partnership, stating, “Having a presence at Saks gives us the opportunity to reach a wider, more diverse audience and to further inspire shoppers with the free spirit that embodies AK|OK.”