Stüssy x Dries Van Noten

Stüssy x Dries Van Noten

Fall 2022 Ad Campaign

Review of Stüssy x Dries Van Noten Fall 2022 Ad Campaign by Creative Director Edward Quarmby with Photographer Tyrone Lebon with Talent Flea

Dries Van Noten has collaborated with Stüssy, the Southern California brand redefining the look and ideology of casual wear since the ’80s. Born in a time of great cultural change and taking inspiration from youth movements, Stüssy is now one of streetwear’s cult names.

The collaboration combines Stüssy’s signature laidback California approach with Dries Van Noten’s eclectic use of prints and pattern. The assortment includes co-branded tie-dye t-shirts, sweatpants and sweatshirts to color-rich parkas, camp shirts, loose-fitting printed jeans and a rhinestone smoking blazer and pants.

The campaign, shot by Tyrone Lebon, features Flea, founding member and bassist of the Red Hot Chili Peppers.

The Stüssy & Dries Van Noten is available worldwide at select chapter stores, select Dover Street Market locations, the Dries Van Noten stores, online starting Friday, November 18th.

Art Director | Edward Quarmby
Director of Photography | Robbie Corral
Photographer | Tyrone Lebon
Talent | Flea
Stylist | Claudia Sinclair
Hair & Makeup | Tina Outen
Production | DoBeDo Represents