Tiffany & Co. x Andy Warhol Holiday 2022 Ad Campaign Review

Review of Tiffany & Co. x Andy Warhol Holiday 2022 Ad Campaign by Creative Director Ruba Abu-Nimah with Photographer Mario Sorrenti with models Tyshawn Jones, Ali Latif, Alton Mason, Devyn Garcia, Hailey Bieber

Tiffany & Co. 2022 Holiday Campaign, Re-envisioned Andy Warhol’s Iconic Factory into an Extravagant Fête Hosted by Hailey Bieber. The film is a tribute to the artist’s legendary Factory and love for the holidays. Shot by Mario Sorrenti in New York City with photography by Raymond Meier, the Tiffany & Co. x Andy Warhol campaign film brings the holiday season to life in a larger-than-life party filled with diamonds, Tiffany Blue Boxes and no-rules attitude.

“This holiday season, we wanted to celebrate Andy Warhol and uplift his connection to Tiffany & Co. by taking inspiration from the iconic greeting cards that he created for our clients in the ’50s and ‘60s,” said Alexandre Arnault, Executive Vice President, Product and Communication. “The campaign video brings these elements together by paying homage to our longstanding relationship with the one of the world’s most celebrated artists.”

“In addition to celebrating the timeless creations of Tiffany & Co. and Andy Warhol, this unique collaboration will generously support the Warhol Foundation’s endowment from which it has distributed over $275M in cash grants to visual arts organizations,” said Michael Dayton Hermann of the Warhol Foundation. “The foundation is delighted to draw attention to the enduring power of art with Tiffany & Co. during this ‘Warholiday’ season.”