Review of Tory Burch Spring 2025 Ad Campaign by Photographer Jamie Hawkesworth with models Irina Shayk, Mona Tougaard, and Ida Heiner
Tory Burch explores athletic elegance with the new Spring 2025 campaign shot by photographer Jamie Hawkesworth.
The collection saw Burch offer her own take on the athletic fanaticism that swept the fashion world in the wake of the Paris Olympics, and the campaign extends that energy. Hawkesworth captures returning brand muses Irina Shayk, Mona Tougaard, and Ida Heiner in a gorgeous track-and-field and gymnastics facility in Paris, where soaring ceilings and wood paneling, as well as balance beams and vaults, frame the acrobatic elegance of the collection.
Emphasizing both the universal aspect of sport and the distinct design perspective that sets Tory Burch apart, the simple yet effective campaign earns a spot on the podium.
Photographer | Jamie Hawkesworth
Models | Irina Shayk, Mona Tougaard, and Ida Heiner