Courrèges Opens New Paris Store 2024 news article image for the Impression

Courrèges Opens New Paris Store

Second Location Highlights Marais District

Courrèges has opened a new store at 27, rue des Francs-Bourgeois in Paris, following the debut of its Marais boutique in 2021. This new 235 m² space serves as both a satellite and an evolution of the historic François 1er address. The store celebrates the diverse Marais community, which blends historical landmarks, art venues, and the queer underground, reflecting the contrasting identities of Parisian life and Nicolas Di Felice’s Courrèges.

Belgian architect Bernard Dubois designed the high-ceilinged space, adhering to legacy codes and Di Felice’s post-modern approach. The store features arched alcoves, white flooring, mirrored walls, and club-inspired spotlights, characteristic of the “New Courrèges” interior. The layout includes an elongated gallery with rounded, mirrored corners, one of which is dedicated to accessories. Integrated shelving and furniture continue the design vocabulary used in the New York store, aligning with previous Paris projects. Both men’s and women’s collections are prominently featured, reinforcing Courrèges’ commitment to a universal wardrobe.

The inauguration will take place during men’s fashion week on June 20th. Iconic photographer Mark Borthwick will sign exclusive prints of outtakes from the SS25 men’s collection and women’s pre-collection shoot for the House to mark the occasion.

Location
27, rue des Francs-Bourgeois in Paris