Fendi partners with Oxford Street’s department store Selfridges, to launch their latest ‘Fendi Caffe,’ an interpretation of the Roman Maison’s pop-up concept.
The ‘Fendi Caffe’ is a takeover of the 14-seated Champagne Bar, The Fount, located in the heart of Selfridges’ Accessories Hall on the Ground Floor, Fendi has curated an exclusive menu for the Caffe.
The new Fendi Roma Holiday collection serves as a muse for the Fendi Caffe concept. It features the collection’s color palette of powder pink and Fendi yellow, taking center stage at the pop-up. In keeping with the Fendi Roma Holiday essence, the Caffe accessories revitalize and repurpose Fendi packaging and Fendi Pack, which personify the décor of the Fendi Caffe.
The space will be adorned with a print of the FF logo in pink to create a more graphic look. Imparting a pink theme throughout on glassware, coasters, napkins, and decorative details for the menu’s food and beverage. The menu’s manifestation of café refinement includes Champagne, personalized Fendi Cocktails (Fendi 1925, or the Roman Passion to the Fendi Cosmo, and more) served with FF ice cubes, as well as sweet and savory ‘Fendi Bites.’ The coffee selection highlights the signature FF cappuccino, served in porcelain cups decorated with Fendi’s Pequin striped motif designed in 1983… bringing the spirit of the Maison from Roma to London.
Location | 400 Oxford St, Marylebone, London, United Kingdom
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