Kidsuper Launches Record Division First Single Released

KidSuper Launches Record Label

Colm Dillane’s Music Venture Is Set to Release Its First Single with Rappers Giggs and Quavo

Colm Dillane, founder and creative director of KidSuper, is venturing into the music business with the launch of KidSuper Records. The label’s debut release is the single “Big in Da Game” featuring U.K. rap artist Giggs and Atlanta hip-hop artist Quavo, and is set to officially release on Friday, October 25. The song premiered during the KidSuper Fall 2024 show during Paris Fashion Week, where Quavo added a verse to the track.

An accompanying music video, directed and produced by KidSuper Studios, features Giggs, Quavo, and Dillane in pieces from the fall collection. Music has always played a significant role in the KidSuper brand, with Dillane having previously collaborated with artists including The Rolling Stones and Elton John. The label has offered free recording space to artists, hosted release parties, and dressed musicians for tours and award shows.

“Since Day One, music has always been an integral part of KidSuper,” said Dillane. “KidSuper Records was always a pipe dream…we even made merch for it before it existed. And it’s crazy to think that something that started as an idea over 10 years ago has evolved into a real song, debuted at Paris Fashion Week, with Giggs and Quavo, out on our very own record label. Wild.”

Giggs expressed excitement about the collaboration, stating, “Really excited to share with the world this cool collaboration, blending different worlds: Fashion. Hip-hop. U.K. rappers. U.S. rappers.” KidSuper Records plans to release more music in the future.