Loewe Launches ‘Crafted World’ Exhibition with Exclusive Preview in Shanghai
Loewe marked the grand opening of its inaugural major brand exhibition, “Crafted World,” with a distinguished private tour, dinner, and celebration at the Shanghai Exhibition Center. On the eve of the exhibition’s public debut on March 22, Creative Director Jonathan Anderson hosted a select group for an exclusive preview on Thursday, March 21.
The evening kicked off with a private walkthrough of “Crafted World,” guided by Anderson himself, offering guests a first glimpse into Loewe’s immersive showcase. The tour was followed by an intimate dinner, setting the stage for a night of festivities. The celebration culminated in an after-party featuring DJ sets, where guests danced well into the early hours.
Among the notable attendees were celebrities Yang Mi, Wu Lei, Edward Chen, Jonathan Bailey, and Sophie Wilde, underscoring the event’s high-profile allure. This exclusive gathering not only highlighted Loewe’s deep commitment to art and craftsmanship but also set a vibrant tone for the exhibition’s public opening, inviting fashion and art enthusiasts to explore the brand’s rich heritage and innovative future.
