MATCHESFASHION Annouches The Innovators Programme


MATCHESFASHION has announced The Innovators Programme, an evolution of its existing womenswear project designed to champion young design talent worldwide. 

Offering mentorship, preferential business terms and £1.8M in marketing support to menswear and womenswear designers, the debut class of Innovators includes 12 designers: Art School, Alhuwalia, Chopova Lowena, Stefan Cooke, Germanier, Halpern, Harris Reed, Charles Jeffrey LOVERBOY, Thebe Magugu, Ludovic de Saint Sernin, Bianca Saunders, and Wales Bonner

Conceived due to trying economic times surrounding COVID-19, The Innovators Programme was developed by MATCHESFASHION Buying Director Natalie Kingham, and MATCHEASFASHION Head of Menswear Damien Paul as a means to extend support to the community of emerging talent. 

The Innovators Programme will launch in September with original content and amplification to support each designer as their collections launch on site, with support ongoing throughout the year.