Bringing Visionary Leadership and Strategic Growth Plans to the Avant-Garde Fashion Brand
Y/Project has announced the appointment of Pascal Conte-Jodra as its new Chief Executive Officer. Conte-Jodra is a seasoned executive with a multicultural background and over two decades of experience in the fashion and luxury sectors, covering strategic brand management and operations across the United States, Europe, and Asia.
Before joining Y/Project, Conte-Jodra played a pivotal role in revitalizing the fashion label Mugler as its managing director. His career also includes key positions at Carolina Herrera (PUIG), Marc Jacobs (LVMH), and Hermès. He is an alumnus of the prestigious INSEAD Executive MBA program.
As the CEO of Y/Project, Conte-Jodra aims to bridge creativity and business, showcasing his ability to lead organizational transformations and optimize operations.
I am truly honored and thrilled to embark on this incredible journey as the CEO of Y/Project. Collaborating with the visionary Glenn Martens adds an extra layer of excitement and creativity to this endeavor. Our shared passion and ambitious drive align seamlessly, promising an exhilarating chapter for the brand.
– Pascal Conte-Jodra, CEO Y/Project
Under Glenn Martens’ artistic direction, Y/Project has gained significant traction with the Gen Z audience, a testament to its blend of creativity and innovation. Conte-Jodra’s vision for Y/Project involves an ambitious growth plan, aimed at establishing the brand as a leading name in the designer industry. This includes enhancing brand awareness, expanding international distribution, excelling in e-commerce, and maintaining a strong focus on sustainability, which remains central to Y/Project’s ethos.
Conte-Jodra’s appointment signals a new era for Y/Project, with a focus on strategic expansion and reinforcing its position as an avant-garde fashion leader.