Versace Summer 2022 Eyewear Campaign

Versace

Summer 2022 Eyewear Campaign

Review of Versace Summer 2022 Eyewear Campaign by Creative Director Ferdinando Verderi and Photographers Mert Alas & Marcus Piggott with models Emily Ratajkowski & Maluma

Versace channels star power and legendary style in a new Summer 2022 eyewear campaign by photography duo Mert Alas and Marcus Piggott.

Starring superstars and returning Versace faces Emily Ratajkowski and Maluma, the campaign puts a simple yet energetic focus on signature Versace style. Mert & Marcus capture the stars in studio portraiture. Ratajkowski summons supermodel energy as her hair blows glamorously in the wind of a high-powered fan, while Maluma poses with coy hip-hop confidence.

In addition to emphasizing the iconic Versace style present in the house’s eyewear, the imagery is also a strong expression of the flexibility and fluidity of the designs, as we see both stars rocking a few of the same styles.

Versace Creative Director | Donatella Versace
Creative Director | Ferdinando Verderi
Photographer/Directors | Mert Alas and Marcus Piggott
Talents | Emily Ratajkowski & Maluma
Stylist | Jacob K
Hair | Paul Hanlon
Makeup | Diane Kendal
Music | “Calling It” by Automatic


Senior Fashion Writer | The Impression
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