Review of Marine Serre “Borderline” Spring 2023 Ad Campaign by Creative Director Marine Serre with Photographer Marc Hibbert with talent Kelegh Moutome, Sevdaliza, Alexis Chaparro, Tommy Cash
Marine Serre celebrates the eclectic personalities of its extended family with a simple and intimate campaign for its Borderline collection.
In various states of undress in the core underwear and athletics collection, musicians like Sevdaliza and Tommy Cash pose alongside athletes like Kelegh Moutome for Hibbert’s intimate monochrome portraits.
While the simple black-and-white underwear portrait formula might have felt a bit forgettable on its own, it becomes more powerful in its connection to the tribe of personalities that Marine Serre has built over the years: most of these faces have consistently appeared in previous campaigns and walked runway shows, with the brand evincing a more sincere and long-term take on the celebrity partnership.
Marine Serre Creative Director |
Talent | Kelegh Moutome, Sevdaliza, Alexis Chaparro
Stylist | Benoit Bethume
Hair | Ali Pirzadeh
Makeup | Janeen Witherspoon
Manicurist | Anais Cordevant
Casting Director | William Lhoest